A sustainable Valentine's Day gift should cost a little more
A sustainable valentine's gift can cost a little more. This is evident from recent studies by several consumer organizations that investigated our buying behavior in the run-up to Valentine's Day.
What do you want the most for Valentine?
Chocolate, a bunch of flowers or a nice dinner? All is fine, but have you ever thought about the sustainability of these gifts? A survey now shows that 50% of respondents who sometimes hand out gifts on special occasions such as Valentine's Day want a sustainable approach. The majority (63%) would even be willing to spend more on sustainable valentine's gifts. In addition, an additional 71% expect a gift or gesture to last longer than is necessary to consume a box of chocolates. According to the research, couples and friends want to emphasize their love for each other with greener gifts that also have a positive social effect.
