How to sell on eBay?

Most of you have likely heard the term eBay, which is a place to sell junkies that no longer find a way into your home. Ever since it arrived in the e-commerce setting in 1995, eBay has been successful in maintaining a standard. However, things have changed a lot in the last 26 years with massive technological advances in the digital segment. And jumping on to these years ever after the onset of the pandemic, the online buying trends have emerged to be more crucial. With so many concepts and tools being live in the market today, the how-to-sell on eBay thing could get a bit difficult for many.

If you are looking for some specific guidance in the concerned segment of selling on eBay, you are at the right place. Let's get started with a step-by-step guide and see how to start selling on this platform and make profits.

Why choose eBay?

Selling on eBay could be started in minutes by anyone and they are open to selling almost anything. With these features, eBay has turned up to be a reputed marketplace of all things crazy and wonderful, a place filled with hidden treasures. With nearly 200 million global users, eBay stands up to be among the most noted e-commerce platforms.
Specifically, eBay sellers need to pay less in fees, have better options to customize their stores and selling segments, and yet have access to tons of customers worldwide. With a smooth setup and barely any requirements to kick off, it's easy to witness the attraction of selling on eBay.

How to Sell on eBay: The Roadmap

There's a lot to state when it comes to the step-by-step process of selling on eBay. In this guide, I will take you through the steps to help you develop a finer idea of how the platform works.

Step 1: Figuring out what you want to sell

This is a very significant first point that you need to consider while selling on eBay.  Listing an item that you won't sell is of no use and hence you'll need to do your research properly here.

While figuring out what you want to sell, the following factors are to be looked upon.

•    Profitability: Product categories come with different eBay fees and these might deviate depending on thresholds too. You could rely on an eBay fees calculator to run the numbers before proceeding with the stick investment.
•    Demand: You need to develop a familiarity with sell-through rates to understand the demand of your category. You could search your product category and filter the same by sold and completed listings. Next, divide this number by the sum of active listings for the same product, and times it by 10 to get the sell-through percentage. Anything less than 40% could indicate a low number.
•    Competition: You could consider checking eBay's top-selling categories when deciding what to sell. It might get heavily competitive, but you'll have plenty of customers to sell, and hence it is a safe segment, to begin with.

Step 2: Planning how you want to Sell It

You might find it soothing to hear that selling on eBay doesn't mandatorily require you to buy the stock before you sell it. However, if you wish to grow, planning your fulfillment strategy at the initial stage is significant.

Step 3: Setting up your Store

Once you are all set with the prerequisites, it's time to kick off with the store setting. Selling on eBay will require you to register first on the platform, following the below steps.
•    On the top left corner of the eBay homepage, you will spot the register button. Click on it.
•    You will need to create an account and starting with creating a business account sounds good. However, your business needs to be registered already to do this. Or else, you could begin with a personal account and switch later.
•    Proceed further by entering your business details and putting your username.
•    By now, you will be sent to the eBay homepage, log in with your user id.
•    Move on to My eBay to proceed with the customizing setting. To see more subscription options, follow My eBay > Summary > Account > Subscriptions (underselling).
•    Now, you can click on choose a store, and you will find the different subscription options that come with a comparison for each.

Step 4: Product Listing

You could seek help from the listing automation tools to sell on eBay.  It would save your time to ensure an optimized product listing. Make sure to keep your product titles and descriptions best to the SEO standards to ensure better engagement. Be careful with the pricing and consider following shipping calculators, to keep the charges accordingly.

Step 5: Activating Payment Gateways

One of the concluding steps would include activating the payment gateway system. Payments are directly transferred to your bank without any third-party involvement.

Step 6: Customer Relationship

Nurturing a good relationship with your customer while selling on eBay, is the most important aspect of growing your business. Make sure to add a personal touch to the services or products, reply friendly to them, gather feedback and consider working on the reviews. Also, make sure to deliver more than promised to ensure better engagement. Keep them informed about the product tracking questions.

Wrapping Up

Selling on eBay could turn out to be extremely profitable if you get along with a solid business model, sell profitable commodities at decent margins, and have the fulfillment network to support your growth. Careful steps with productive activities would help you grow vehemently.

I hope this article on how to sell on eBay, was helpful to guide you on the initial steps. By the end of the guide, I assume you have developed a strong understanding of the foundation steps that you'll need to follow to get started on this amazing marketplace. Patience and hard work could earn you some fruitful results from this platform. Get going with your eBay selling, do good and be brilliant!


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