What content strategy do you use for 2023?
Every year, just before the new year starts, I check the internet to see what the new content strategy is for the new year.
Can you continue blogging in the same way you did last year? That's a serious question you need to ask yourself every year.
Everything changes and evolves with time, including blogging. And what about sharing your content?
Do we only create blogs and put them on Yoors or distribute them with social media channels and, for example, have you ever thought of
making videos of your blogs or maybe podcasts?It's all possible.
I've found a number of important priorities below that can help determine your content strategy for 2023.
I myself am also already adapting some strategies in this regard.
For example, I recently started making videos for YouTube from Yoor's blogs. But I found out that TikTok is certainly also good for content videos. I made a video for 5 steps to cleanse your face and posted it on YouTube for the holidays. The day before yesterday, I posted that same video on TikTok, which gave 3 times more views in 1 day than YouTube in three weeks. So we can certainly use TikTok for content strategy. TikTok has long since passed the stage of just music videos and that it's just for the young. Currently, it is suitable for all ages and is widely used by content writers for various topics.
Content strategy 2023
- It is still a fact, and again before 2023, that quality prevails over quantity.So make sure you deliver quality.
- Complete your blogs.
You can do this by creating so-called pillar pages. @Vivek has already written a very clear blog about this.
You read it here
By creating pillar pages, you give the reader a ready-made blog with all the information the reader is looking for. And then really extensive.
I've already made quite extensive blogs myself, but they can be even better and more extensive, so I'm going to delve into that this blog year and practice making blogs better.
- Your keywords (SEO) matter. Use not only short keywords, but also long ones.
Making lists, tips, top 10, etc. are still important and widely read, just like the “How to” blogs or “What is”
- On Pinterest, the image is still the most important. Make sure you create beautiful pin images and distribute them. But not just for Pinterest. Also, use nice images in your blog header and make sure that your blog content is interspersed with nice quality photos.
