Why marketing is important
Marketing helps businesses understand their customers, connect with them, and keep them happy about the products or services that they are offering. Marketing helps your business keep good relationships with users, keeping you relevant. Marketing builds lasting client relationships, which helps a business thrive and grow.
Importance of Marketing

Marketing creates brand recognition, which helps your business to stand out among both new and returning users. Marketing helps businesses improve brand recognition, engagement, and sales through promotional campaigns.
Effective marketing can help build brand awareness by placing the brand in places consumers or other businesses may see it.
Once you test a variety of messaging sets with the intended audience, you will have found a workable foundation to build upon in your marketing efforts.